Every picture tells a story

Managing Digital Images Webinar

Axomic co-presented part 8 of Newforma's exciting webinar series on how project information management (PIM) software contributes to a more integrated practice.

During the webinr we explored how software for project information management supports a more integrated practice by streamlining digital image management.

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PIM meets DAM

Integrated project delivery hinges on clear communications. When architects, engineers, constructors and owners discuss projects, they make extensive use of photographs, renderings, and other images. But finding, sizing, marking up, sharing and using digital images presents its own project information management challenges.

• Understand where digital asset management (DAM) fits in the larger context of project information management (PIM).


• Differentiate between image management for new business development and image management for design and construction.


• Learn steps to make digital imagery part of the project record.


• See technologies that have emerged to manage finding, sizing, marking up, sharing and using digital images.

Newforma and Axomic

This webinar will be co-presented by Axomic and Newforma:

• Bob Batcheler is Newforma's vice-president of industry marketing and product management. Bob's career as a professional engineer includes time at Black & Veatch and Bechtel Power Corporation. His AEC technology background encompasses a variety of roles at Autodesk and Softdesk. Bob earned bachelor's and master's degrees in civil engineering from Lehigh University, and qualified as a registered professional engineer in Maryland.


• Daniel Emmerson is Axomic's co-founder and business development director. Daniel graduated from Oxford University in 1997. Fluent in Japanese, he worked as a consultant from Tokyo and London before founding Axomic. Since 2002, Axomic has partnered with major architectural and engineering practices to deliver OpenAsset, the leading digital asset management solution for AEC companies.